Why choose Hensure for PI insurance
Personal Service
Our business is not a call centre, but instead provides a personal service and dedicated team to assist with your queries.
Experienced Team
Our team has a wealth of experience and knowledge to help you and your business get the most appropriate cover for your needs.
Online System
Our full 24/7 quote and buy facility allows you to run a personalised quotation, at a time that suits you and your business.
Why does professional indemnity insurance for Media Professionals make sense?
The term media can be used to describe a broad range of audio and visual content. This includes television and radio broadcasters, advertising agencies, design companies and list brokers, as well as pr firms, publishers and internet marketing companies. PI cover for media professionals covers those areas of marketing and communications which are at risk of negligence, privacy issues, libel and slander claims and intellectual property disputes.
It is important that PI cover for media professionals is arranged to contain the relevant policy wording, which should include rectification and irrecoverable fees cover, as in reality an agency will often deal with a problem and incur costs rectifying a problem in order to protect a commercial relationship.
This can often help to avoid a larger claim being made when a project is going wrong and will typically pay:
- Fees due to you where your client refuses to pay.
- The sub-contractors you are committed to paying.
- Rectification costs.
- The expenses incurred to rectify a breach of your professional duty, even where your client may be unaware.
Example Types of Work
- Production of advertisements – TV and commercial film work is deemed higher risk than radio and press due to the production costs involved.
- Media planning and buying – this is generally considered low risk. Again, TV and commercial film exposure is higher than that achieved through other forms of media.
- Design and production of printed literature and documents – this area is viewed as medium hazard. There are far more claims in this area but they tend to be of lower value.
- Direct market including mailshots – there are a lot of claims in this area, so this tends to be classified as high risk by the underwriters.
- Sales promotion – again, this tends to be classified by underwriters as high risk.
- Marketing including market research – this is generally viewed as low risk.
- Public relations – normally low risk.
- Publishers – the risk depends on the content and circulation.
For further information on all aspects of professional indemnity insurance for Media Professionals, please contact us today.
